Introduction 01
Innovation Management
How can effective management include strategies for innovation? How do you build a culture of innovation? Can innovation become second nature?
Innovation is required to ensure you and your business stay relevant; being able to adopt a pivot approach is crucial to your company’s future. In this course, we help you build a culture of innovative thinking, calculated risk-taking and design thinking. No matter the challenge, you will be equipped with the skills required to stand out.
Benefits 02
Innovation, a priority
This course is theory-driven and multi-disciplinary, with a project-focus on the firm’s innovation process. The Innovation Management course focuses on the operational processes of innovation and emphasizes the ability to analyze and (re)design innovation processes for maximum effectiveness and efficiency. By completing our course on Innovation Management, you will be qualified in:
- Recognize the distinctive dynamics of high-tech markets
- Evaluate the potential for added competitiveness of innovations considered by a given firm
- Evaluate recommendations to improve the long-term innovative ability of firms
- Understand the dynamics of entrepreneurship.
Modules 03
Innovation Management and the roots of Business Ideation
This course introduces fundamental concepts in innovation management, from documented patterns on how industries face waves of technological change, to the distinctive dynamics of entrepreneurial ventures.
Industrial Patterns of Innovation
What are the known dynamics of technology life cycles?What are the known steps in the process through which a market changes technologies in research and development?
Innovation and its Effect on the Competitiveness of Firms
What is radical innovation?What is its effect on firm competitiveness?
How can innovation alter the set of customers targeted by a firm?
The Internal Operation of Innovative Firms
How can a firm organize to maximize both efficiency in the present and innovativeness in the future?What steps can firms take to support the creativity of their employees?
The Dynamics of Entrepreneurship
In which particular aspects are entrepreneurial ventures different from other organisations?Is there anything distinctive about the preferences of entrepreneurs?
The Do's and the Don't
Analysing some examples of successful and failed innovations in different industries over the last 10 yearsBenchmarking the region on innovation, identifying losers and winners.
Bring it home
Understand how to launch successfully your innovation management strategy.Explore a framework for execution for any businesses in any industries.